AI Tool Providers • 17 products • Mountain View, California, United States • Founded 1998
Google is the Alphabet subsidiary behind Search, Android, Chrome and Workspace, and the maker of the Gemini AI assistant and model family.
Google is a technology company founded in 1998 and based in Mountain View, California. It operates as Google LLC, a subsidiary of Alphabet Inc. Its products span search, mobile, browsing, productivity and cloud computing: Google Search, Android, Chrome, Google Workspace, Google Cloud, YouTube and Google One. Google's consumer AI work reaches people through Gemini, an assistant app and the model family behind it. Gemini is sold by subscription, and the same models appear inside Gmail, Google Docs, Drive and Chrome for people already working in those tools. Developers reach the models through a separate product, the Gemini API and Google AI Studio. It runs from ai.google.dev. The company builds for a wide audience at once: individuals using its consumer products, organizations running Google Workspace and Google Cloud, and developers building on its models. Looker, its business intelligence platform built on the LookML modeling language, has been part of Google since the 2020 acquisition and is sold through Google Cloud, as is BigQuery, its serverless data warehouse. Google Workspace, its subscription office suite of Gmail, Drive, Docs, Meet and Chat for organizations, is sold from workspace.google.com in four business editions. Google Analytics, its web and app measurement product, is offered through Google Marketing Platform, home to Display & Video 360, in a standard edition and the enterprise Analytics 360 edition. Google Ads, its advertising platform for campaigns across Google Search, YouTube and the Google Display Network, is run from ads.google.com. Google Ad Manager, its ad server and programmatic selling platform for publishers who sell space on their own sites and apps, runs from admanager.google.com. Google AdSense, its ad network that pays website owners and creators a share of the revenue from ads shown on their pages, runs from adsense.google.com. Android Studio, its IDE for Android app development, runs from developer.android.com. Wiz joined in 2026.
Software & Tools from Google
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Android Studio
Android Studio is Google's official IDE for Android app development, with Gemini AI help built in and installers for Windows, macOS, Linux and ChromeOS.
BigQuery
BigQuery is Google Cloud's serverless data warehouse for SQL analytics, machine learning and streaming data, billed by data scanned or by slot capacity.
Bigtable
Bigtable is Google Cloud's managed wide-column NoSQL database with HBase and Cassandra APIs, billed per node, for apps needing fast key lookups on huge tables.
Cloud SQL
Cloud SQL is Google Cloud's managed relational database service for MySQL, PostgreSQL and SQL Server, billed by usage for teams building on Google Cloud.
Display & Video 360
Display & Video 360 is Google's demand-side platform for agencies and large advertisers buying display, video, connected TV and audio ads across exchanges.
Firestore
Firestore is Google Cloud's serverless document database for mobile, web and AI apps, with offline sync, vector search and a MongoDB-compatible edition.
Gemini
Gemini is Google's AI assistant app for chat, research, image and video generation, with a permanent free tier and paid Google AI plans.
Gemini API
Gemini API is Google's LLM API for building apps on Gemini models, with Google AI Studio for prompt testing, a free tier and pay-as-you-go token billing.
Google Ad Manager
Google Ad Manager is Google's ad server and supply-side platform for publishers who sell their own ad space. Prebid trafficking is web display only.
Google Ads
Google Ads is Google's ad platform for search, display, video and Shopping campaigns. No plan tiers: advertisers set an average daily budget and pay per click.
Google AdSense
Google AdSense is Google's ad network for website owners and creators: free to join, it fills ad space on their pages and pays them a share of the revenue.
Google Analytics
Google Analytics is web and app analytics from Google for marketing and product teams, with an enterprise Analytics 360 edition sold by quote.
Google Kubernetes Engine
Google Kubernetes Engine (GKE) is Google Cloud's managed Kubernetes service, with an Autopilot mode in which Google runs the nodes, sold pay as you go.
Google Workspace
Google Workspace is Google's cloud office suite: Gmail on a custom domain, Drive, Docs, Meet and Chat on one per-user seat, sold in four business editions.
Looker
Looker is Google Cloud's business intelligence platform built on the LookML semantic model, for data teams and software vendors embedding analytics.
Memorystore
Memorystore is Google Cloud's managed Valkey and Redis service, an in-memory key-value database for cloud apps, billed by the hour on the capacity provisioned.
Wiz
Wiz is a cloud security platform (CNAPP) that scans AWS, Azure and Google Cloud without agents. Part of Google Cloud, sold by quote to security teams.