Convert Experiences

Convert Experiences is an A/B testing platform with visual and code-level variants, server-side SDKs, feature flags and Deploys personalization.

Convert Experiences is an A/B testing and experimentation platform for teams that want to test a change to a website or app on real traffic before rolling it out. It runs visual, point-and-click experiments as well as code-level variants, split URL tests and multivariate tests, and extends into server-side testing and feature flags. It is made by Convert Insights, Inc., a remote company that has operated since 2009. The visual variant editor builds a test without code, and code-level variant editing takes HTML, CSS and JavaScript. Split URL testing, multivariate testing and multi-page funnel experiments cover the shapes a marketing test takes. Server-side experiment SDKs for JavaScript and Node, PHP, Python, Ruby, Android and iOS move testing into the application, with feature flags and gradual rollouts and mobile app experiments alongside. A Bayesian and sequential statistics engine reads the results, multi-armed bandit allocation shifts traffic to the winner, and guardrail metrics and revenue goals keep a test honest. Audience targeting with dozens of filters, single-page app support and experiment scheduling shape who sees what and when. Deploys, included on every plan, targets different content or promotions at a segment, and Convert Signals adds heatmaps and friction-flagged session replays with rage-click and error detection as a diagnostic layer on a running experiment, with a QA wizard before launch. Convert Experiences suits CRO teams running their own experiment program, agencies managing several client accounts, e-commerce teams on Shopify, WooCommerce or Magento, and engineering teams that want server-side or feature-flag testing alongside marketing experiments. It is sold on the Growth and Pro plans by tested users per month, billed monthly or annually, with extra volume bought in blocks and a trial that takes no card. Enterprise is priced on request on annual billing, and the plan cards list every tier. In daily use Convert Experiences runs the A/B and split URL tests on a landing page, the multivariate test on a checkout, the server-side experiment behind a feature flag and the price and shipping test on a Shopify store. It integrates with GA4, Mixpanel and other analytics tools, with Shopify, WooCommerce and Magento for e-commerce testing, and with Klaviyo, HubSpot, Segment, Microsoft Clarity, Google Tag Manager and Salesforce CRM, so it sits beside the analytics stack and the store rather than replacing them.