Mailjet is email marketing and a transactional email API on one platform from Sinch, with a drag-and-drop editor, SMTP and REST sending and EU-hosted data.

Mailjet is an email platform for both marketing campaigns and transactional sending, built around one login, one pricing page and one API for two jobs that most email tools split apart. Sinch has owned Mailjet since 7 December 2021, when its acquisition of Pathwire closed and folded in Mailjet alongside Mailgun and Email on Acid under the Sinch Email umbrella. The marketing side is a drag-and-drop email editor with an HTML block for hand-coded or MJML markup, a subscription form builder with single or double opt-in, a library of more than 100 templates, AI-assisted email copy and a real-time collaboration view where teammates comment on a draft beside the live preview. Automation workflows, built from subscription, contact-property and behavioral triggers, arrive on the Premium tier. The sending side is a REST Send API and an SMTP relay, with delivery, open, click and bounce events pushed to an endpoint through real-time webhooks, a sandbox mode that validates a call without delivering mail, and official client libraries for PHP, Ruby, Node.js, Python, Java, Go and C#. Subaccounts keep marketing and transactional traffic on separate sending reputations, a dedicated IP is available on request on the higher tiers, inbox preview and pre-send spam checks catch problems before a send, bounce and suppression list management keeps the list clean, and data is hosted in EU data centers on every plan. Mailjet suits teams that want campaigns and transactional sending under one login, engineering teams sending through SMTP or a REST API, agencies running multiple clients through subaccounts, and EU-based or EU-compliance-sensitive senders. It is sold on a permanent Free tier, a flat Starter plan, and the Essential and Premium tiers, which scale with an email-volume slider and are billed monthly or annually, with a Custom quote above the self-serve ceiling and a dedicated IP and Expert Deliverability Services on request. The plan cards list every tier. In daily use Mailjet sends the marketing newsletter and campaign, the transactional email from an app or service, the SMTP or API traffic from an engineering team, and several clients' mail kept separate through subaccounts, and it grows the list with signup forms and popups. It sits beside the application that sends through it and the CRM that holds the contacts rather than replacing them.

Features

Included: Drag-and-drop email editor
Included: Custom HTML templates
Included: Dynamic content blocks
Included: Automated email sequences
Included: Signup forms and popups
Not included: RSS-triggered campaigns
Included: Dedicated sending IP
Not included: Unlimited email sends
Not included: Paid newsletter subscriptions
Included: Email template library
Included: Inbox preview and spam testing
Included: Preference center
Included: Double opt-in
Included: AI email writing
Included: Custom sending domain
Included: Multiple user accounts

Additional Features

Drag-and-drop email editor
Custom HTML and MJML templates
REST Send API and SMTP relay
Real-time delivery, open and click webhooks
Automation workflows (Premium 15k+)
Subaccounts for stream separation
Dedicated IP on request (Premium 100k+)
Inbox preview and pre-send spam checks
Signup forms with single or double opt-in
AI-assisted email copy
EU-hosted data centers
Sandbox mode for test sends
Official client libraries (PHP, Ruby, Node.js, Python, Java, Go, C#)
Bounce and suppression list management
Real-time collaboration on drafts

Best for

  • Teams that want campaigns and transactional sending under one login
  • Engineering teams sending through SMTP or a REST API
  • Agencies running multiple clients through subaccounts
  • EU-based or EU-compliance-sensitive senders

Use cases

  • Marketing newsletters and campaigns
  • Transactional email from an app or service
  • SMTP or API sending for engineering teams
  • Multi-client sending kept separate via subaccounts
  • Signup form and popup capture for list growth

Screenshots & Videos

Explore Mailjet in action

Email Editor
Email Editor

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