iContact is email marketing software for small businesses, owned by Ziff Davis, with a drag and drop editor, automations and a 30-day trial.
iContact is email marketing software for small businesses that send their own campaigns. It keeps the contact list, the templates, the sending and the reporting in one account, so a company can put a newsletter together without a designer or a developer. The product has carried the iContact name since 2003 and is operated by J2 Martech Corp, a Ziff Davis company, with the privacy policy naming Ziff Davis Inc. as its owner. Campaigns are built in the Drag and Drop Editor, starting from a library of pre-designed email templates. Automations send a multi-step series when a contact joins a list or a chosen date arrives, and the growth tools include a sign-up form creation tool for building web forms on a site. Landing Page Templates collect subscribers without a separate website tool. The AI Content Assistant and the AI Email Generator draft subject lines and body copy inside the editor. Higher tiers add Email Verification for cleaning a list before a send, and Social Media Posting for publishing the same message to connected social accounts. iContact suits small businesses, nonprofits and local organizations that send a regular newsletter and want a template to start from rather than a blank canvas. It fits owners, office managers and marketing generalists who send email themselves, and teams whose list runs to hundreds or low thousands of contacts. Companies already on Salesforce can feed campaigns from records they keep in the CRM. Unlimited Users on the Premium tier suits a small team that shares the work rather than paying per seat. It is bought as one subscription priced by the number of contacts, on three self-serve tiers plus a quoted option for larger lists. The typical sends are monthly newsletters, welcome series, promotion announcements and re-engagement campaigns to contacts who have gone quiet. Signups arrive through a form on a WordPress site and land in the same list the campaigns send from. Salesforce and HubSpot connect the contact record to the sending side, so sales follow-up stays in whichever system a team already runs. Businesses that outgrow the self-serve tiers move onto the Need More plan through iContact's sales team.
Pricing
View plans-
Standard
$9 per month
$92 a year on the Pay Yearly toggle, a saving of 15 percent
- Price shown for 500 contacts and rises with the contact count
- Pre Designed Email Templates
- Drag and Drop Editor
- Landing Page Templates
- Automations
-
Premium
$16 per month
$163 a year on the Pay Yearly toggle, a saving of 15 percent
- Price shown for 500 contacts and rises with the contact count
- Unlimited Users
- Drag and Drop Editor
- Social Media Posting
- AI Content Assistant
-
Ultimate
$24 per month
$245 a year on the Pay Yearly toggle, a saving of 15 percent
- Price shown for 500 contacts and rises with the contact count
- All Premium features
- Email Verification
- Dynamic Content
- AI Templates and Images
-
Need More
Custom pricing
- Quoted by the iContact sales team, no public price
- Large Contact Lists
- Large Sending Volume
- Premium Support
- Creative Assistance
Features
- Included: Drag-and-drop email editor
- Not included: Custom HTML templates
- Included: Dynamic content blocks
- Included: Automated email sequences
- Not included: Signup forms and popups
- Not included: RSS-triggered campaigns
- Not included: Dedicated sending IP
- Not included: Unlimited email sends
- Not included: Paid newsletter subscriptions
- Included: Email template library
- Not included: Inbox preview and spam testing
- Included: Preference center
- Included: Double opt-in
- Included: AI email writing
- Included: Custom sending domain
- Included: Multiple user accounts
Additional Features
- Drag and Drop Editor
- Pre-designed email templates
- Automations
- Landing Page Templates
- AI Email Generator
- AI Content Assistant
- AI templates and images
- Social Media Posting
Best for
- Small businesses sending a regular newsletter
- Nonprofits and local organizations with modest contact lists
- Marketing generalists who send email alongside other duties
- Teams that want ready-made templates rather than a blank canvas
- Salesforce users who want campaigns fed from their CRM
- Businesses that need several logins without paying per seat
- Owners running lists in the hundreds or low thousands of contacts
Use cases
- Sending a monthly customer newsletter
- Welcoming new subscribers with an automated series
- Announcing a promotion to an existing contact list
- Building a landing page to collect email signups
- Cleaning a contact list with email verification before a send
- Drafting subject lines and email copy with AI
- Posting a campaign message to connected social accounts
- Syncing Salesforce contacts into email campaigns
- Collecting signups from a WordPress site
Screenshots & Videos
Explore iContact in action
User Reviews
Compare with Similar Software
Click to compare side by side with iContact