StackAdapt

StackAdapt is a programmatic advertising platform for agencies and brands buying CTV, display, native, audio and DOOH ads, sold by quote with no minimum spend.

StackAdapt lets a marketing team plan one campaign and run it on connected TV, video, display, native placements, streaming audio and digital billboards, with email and direct mail on the same platform. At its core it is a demand-side platform, built out into an AI-first advertising and marketing orchestration platform. StackAdapt Inc. founded it in Toronto in 2014, and the company is independent. It answers the agency habit of one tool per channel, each with its own audiences, creative and reports. Planning starts in Forecasting, which predicts impressions, reach, clicks and conversions for a budget before anything is spent. Data Hub brings first-party data in through CRM integrations, so customer lists reach targeting without manual uploads. Buying draws on the platform's global inventory and on private marketplace and programmatic guaranteed deals, which the Partnerships team packages as StackAdapt Deals. Page Context AI targets placements by the context of the page, and dynamic ad creative tailors each ad automatically. Marketing orchestration ties paid media to the Email Automation Suite, while a GraphQL API serves campaign data to outside dashboards and to companies building their own buying tools. StackAdapt suits agencies running programmatic for several clients, brand teams adding CTV, audio or out-of-home to their mix, and B2B marketers running account-based campaigns. Experienced independent marketers can apply for a self-serve Basic seat and pay by card once approved. The Grow, Scale, Accelerate and Enterprise tiers add Account Services, managed service, live training, strategy support and Creative Studio work as a team grows. Every tier beyond Basic starts with a demo, and StackAdapt sets no minimum advertising spend. New users learn the platform through StackAdapt Academy. A typical job is a connected TV launch running beside display and native ads, with automated email reaching the same CRM audience. B2B teams connect HubSpot, aim account-based programs at their target companies and read the outcome in cross-device attribution and brand lift studies. Viewability and fraud on those campaigns are measured with DoubleVerify. Agencies that want their own interface build it on the StackAdapt API, with StackAdapt doing the buying underneath. It fits teams that want planning, buying, creative and measurement for every paid channel under one login.