Ocoya is an AI social media tool that writes, designs and schedules posts for creators, small brands and agencies, sold in tiers by users and AI credits.
Ocoya takes a social media team from one idea to a week of scheduled posts, each written in the voice of the brand it belongs to. UAB Ocoya, the company behind it, trades under the same name and sells no other product. Writing, illustrating, approving and queueing happen in one workspace instead of across separate AI and scheduling apps. Each brand keeps its own profile, so one account can serve several businesses without mixing their voices. Setup begins with the brand profile, where Fetch brand reads a company website and fills in the description, voice, colours and audience. The AI Copywriter then drafts captions shaped for each channel and can rewrite, shorten, expand or translate any selected line. Visuals come from the built-in image generator, which also makes carousels, or from Studio, a design editor with templates for posts, stories and ads. Workflows chain steps such as an RSS feed, an AI agent and a new post, while AI campaigns turn a single idea into a run of posts. The Planner lays out the queue as a list, a board or a calendar, and Post Score checks each draft before it goes out. The tool suits independent creators and small brands that post every week, in-house teams handling a few brands, and agencies running social accounts for many clients. Agencies can invite a client under the Client role, which approves or declines drafts, leaves comments and views analytics. Post approvals hold a draft at Pending approval until that person acts. Ocoya is bought as a monthly or yearly subscription in three tiers, Starter, Team and Agency, sized by users, connected social profiles and monthly AI credits. A typical week starts with one campaign idea that becomes captions and images for Instagram, LinkedIn, TikTok and X, then waits in the calendar for sign-off. Publishers use the RSS poster to turn each new article into a post, and WordPress, DEV.to and Tumblr sites can receive scheduled posts directly. People who already work in Claude or ChatGPT can create AI posts and campaigns from there through MCP tools, and the REST API does the same for in-house systems. The client approves next week's posts in the shared queue before anything goes live.
Pricing
View plans-
Starter
$29 per month
$29 a month billed monthly, the page's default view; $290 a year billed yearly
- 1 user, 5 social profiles, 300 AI credits a month
- Unlimited brands; AI credits refresh every month
- 7-day trial with full access; no free plan
- Each connected channel is one social profile, so Facebook plus Instagram counts as two
- Users past the plan limit are blocked with an upgrade prompt
- For independent creators and small brands
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Team
$79 per month
$79 a month billed monthly, the page's default view; $790 a year billed yearly
- 5 users, 20 social profiles, 1,500 AI credits a month
- Unlimited brands; AI credits refresh every month
- 7-day trial with full access
- For growing teams managing a few brands
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Agency
$199 per month
$199 a month billed monthly, the page's default view; $1,990 a year billed yearly
- 20 users, 100 social profiles, 5,000 AI credits a month
- Unlimited brands; AI credits refresh every month
- 7-day trial with full access
- More profiles and team members are arranged with sales, with no public price
- For agencies managing many client brands
Features
- Included: Brand voice training from samples
- Included: Campaign and workflow automation
- Not included: SEO brief and keyword optimisation
- Not included: Bulk content generation
- Included: Content repurposing across formats
- Included: Social post generation
- Included: Image generation inside the editor
- Included: CMS publishing integration
- Included: Content calendar and scheduling
- Included: Team roles and approval workflow
- Included: Prompt template library
- Included: Content performance analytics
- Included: Multi-language content localisation
- Not included: AI detection and originality check
- Not included: Company knowledge base for facts
- Not included: Browser extension for content drafting
- Included: Comments and collaborative editing
- Included: Content generation API
Additional Features
- Fetch brand import of voice, colours and audience from a website
- AI Copywriter captions written per channel
- Rewrite, shorten, expand and translate actions on caption text
- AI image generation steered by reference images
- Carousel generation
- Studio design editor with post, story and ad templates
- Workflow builder with chained steps
- AI agents saved as reusable briefs
Best for
- Independent creators and small brands posting every week
- Marketing teams managing a few brands from one account
- Agencies running social accounts for many client brands
- Teams that need client sign-off before a post goes live
- Publishers turning new articles into social posts automatically
- Teams already drafting in Claude or ChatGPT
- Developers creating posts from in-house systems through an API
Use cases
- Building a brand profile from a company website
- Turning one campaign idea into a run of posts
- Scheduling posts across Facebook, Instagram, X, LinkedIn and TikTok
- Auto-posting each new RSS article to social channels
- Generating images and carousels for a post
- Designing posts and stories from Studio templates
- Routing drafts to a client for approval
- Translating a caption for another market
- Scheduling posts to a WordPress site
- Creating AI draft posts from another system through the API
- Checking a draft with Post Score before it publishes
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