Mangools is an SEO toolset in one subscription: keyword research, rank tracking, backlink analysis and SERP analysis for freelancers, small teams and agencies.
Mangools is an SEO toolset built from five tools sold as one subscription, for a freelance SEO, a small in-house marketer or a small agency that wants one login for keyword research, rank tracking and client reports. None of the five is sold on its own; every plan includes all of them. It is owned by itrinity, the Bratislava SaaS group whose own history begins with the 2014 launch of KWFinder, and Mangools keeps its own legal entity, CodeCat s.r.o., its own site, login and support address. KWFinder is the keyword research database, with a competitor keyword gap analysis that shows what rival sites rank for. SERPChecker analyses a results page and its features, and SERPWatcher tracks rankings over time with share of voice reporting and white-label client reports. LinkMiner is the backlink analysis tool, built on a licensed index, and SiteProfiler gives a site metrics overview of any domain. AI Search Watcher tracks brand visibility inside ChatGPT, Gemini, Claude and Google AI Overviews. A Google Search Console integration brings in a site's own data, a browser extension shows metrics while browsing, and a separate SEO data API is sold on its own plans for KWFinder and SERPChecker. Mangools suits freelance SEOs and solo marketers, small in-house marketing teams, and small agencies producing white-label client reports. The free plan asks for no card and has no time limit; the Basic, Premium and Agency tiers, paid by the month or by the year, raise the daily request limits, the tracked keyword counts and the backlink rows, add seats, and switch rank tracking from weekly to daily refresh at the top. A freelancer's routine in Mangools is keyword research for content and paid search, a rank check followed by a white-label report to the client, backlink prospecting and a domain overview, a look at how a brand shows up in AI answers, and a comparison of SERP features and competitor keywords. The pages themselves are edited in the CMS, Google Search Console supplies the site's own click data, and a technical crawl is a separate tool's job; Mangools covers the research and the tracking between them.
Pricing
View plans-
Free
Free
- All 5 tools, no credit card required
- Numeric daily and monthly limits are lower than the paid tiers and not published
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Basic
$18.85 per month
Per month, billed annually ($226.20/yr); $30.50/mo billed month-to-month
- All 5 tools plus AI Search Watcher PRO
- 100 keyword research requests and 100 SERP requests per 24h
- 200 tracked keywords, weekly rank refresh
- 100,000 backlink rows/mo
- No extra seats
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Premium
$26.35 per month
Per month, billed annually ($316.20/yr); $40.50/mo billed month-to-month
- Everything in Basic, plus 3 extra seats and 2-device login
- 500 keyword and SERP requests per 24h
- 700 tracked keywords, weekly rank refresh
- 500,000 backlink rows/mo
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Agency
$48.85 per month
Per month, billed annually ($586.20/yr); $70.50/mo billed month-to-month
- Everything in Premium, plus 5 extra seats
- 1,200 keyword and SERP requests per 24h
- 1,500 tracked keywords, daily rank refresh
- 1,200,000 backlink rows/mo
Features
- Included: Keyword research database
- Included: Daily rank tracking
- Included: Backlink analysis
- Not included: Lost and new backlink alerts
- Not included: Technical site audit
- Included: Competitor keyword gap analysis
- Not included: On-page content optimization editor
- Included: SERP feature tracking
- Included: AI search visibility tracking
- Not included: Keyword clustering
- Included: Search Console and Analytics integration
- Not included: Link outreach management
- Included: White-label SEO reports
- Included: SEO data API
- Not included: Log file analysis
- Not included: Keyword cannibalization detection
- Included: Share of voice reporting
Additional Features
- Keyword research database
- Rank tracking
- Backlink analysis
- SERP analysis
- Competitor keyword gap analysis
- AI search visibility tracking
- White-label client reports
- SEO data API
Best for
- Freelance SEOs and solo marketers
- Small in-house marketing teams
- Small agencies producing white-label client reports
Use cases
- Keyword research for content and PPC
- Rank tracking with white-label client reports
- Backlink prospecting and domain overviews
- AI search visibility monitoring across ChatGPT, Gemini, Claude and Google AI Overviews
- SERP feature and competitor keyword analysis
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