Kameleoon

Kameleoon is an A/B testing and AI personalization platform with feature flags and mobile app SDKs, quoted by sales rather than sold on public plans.

Kameleoon is an experimentation and personalization platform for teams testing changes on a website, in a mobile app and in back-end code from one account. It sets out to close a common split, where A/B testing sits with marketing and feature rollout sits with engineering, by running both on the same data layer. Kameleoon, an independent company headquartered in Paris, makes it and gives it the company's name. Experimentation covers A/B and A/B/n tests, built either with Prompt-Based Experimentation, the AI builder Kameleoon shortens to PBX, or with custom JavaScript and CSS per variation. Feature Management toggles features behind flags, rolls them out progressively and rolls them back automatically when conditions are met. Mobile App Testing brings the same experiments into iOS, Android, Flutter and React Native apps. Product Reco and Merch handles recommendation algorithms, personalized site search and category page merchandising. AI Personalization builds real-time segments and delivers content variations, urgency messages and social proof. Underneath all of it sits a statistics engine offering Bayesian and frequentist models, CUPED, sequential testing and bandit allocation. It suits marketing, product and engineering teams that share one test roadmap and want one record of what shipped. Mid-market and enterprise companies are its natural buyers, since the mobile SDKs, the server-side SDKs and the warehouse connections matter at that size. Single-page app teams on React, Angular or Vue are served directly, with anti-flicker handling built in. Kameleoon is bought as one platform through its sales team, after a demo. A 30-day free trial of PBX is the way in, and everything beyond it is priced by quote. Teams use it to test a checkout change or release a feature to a slice of users. The same account ranks search results for a returning visitor and places recommended products inside an email. Variant assignments go to Google Analytics 4, and data syncs with Snowflake, BigQuery and Redshift. Engineering work connects through GitHub, GitLab, Jira, Slack, Datadog and Sentry, while customer data arrives from Salesforce, Segment, Mixpanel or Heap. Kameleoon sits beside a CDP and an analytics stack rather than replacing either, since it reports on experiments and personalizations instead of holding the customer record.