ClickAdilla

ClickAdilla is a self-serve ad network for affiliate and performance advertisers buying native, push, popunder and video traffic on a prepaid, bid-based model.

ClickAdilla lets advertisers buy website traffic and pay only for the clicks, impressions or conversions their bids win. It runs from clickadilla.com, where the same company also operates a separate publisher platform for site owners and an OpenRTB feed for programmatic buyers. Campaigns are built in one form that covers native, popunder, banner, video, web push, in-page push and direct link formats. Native ads pair a headline with an image so they read like the content of the site around them. Targeting works by site category, carrier and operating system, with whitelists and blacklists of sites. Smart CPM Auto-Bidding adjusts bids on its own and drops zones that do not convert. The Statistics page lists every site a campaign ran on, so a buyer can raise a bid on one spot or block it from there. Rules pause or adjust campaigns on per-site cost, impressions and clicks, and Adjust Price changes a bid without restarting anything. Conversions arrive through a Postback URL, with several postbacks allowed in one campaign, and Smart Retargeting reaches past converters on in-page push. The platform suits affiliate media buyers, performance marketers and acquisition teams who judge traffic by cost per conversion. It also fits buyers who want to start without a contract, since campaigns can be built and approved before any money goes in. Spending works from a prepaid balance with no plan fee, and each campaign is bid per click, per thousand impressions or per action, with the final rate set by auction. Paying per action opens once a campaign has passed a CPM Goal or CPC Goal test. Buyers use it to test popunder or push traffic against an affiliate offer and then move budget toward the sites that convert. A tracker such as Voluum or Keitaro sends its postbacks back to the account, where they feed the Statistics page and CPA bidding. Funded accounts get a personal manager, and live chat inside the platform answers questions about moderation or targeting. The work it is hired for is finding the placements that pay for an offer and cutting the ones that do not.