Press Release Distribution Services

eReleases vs openPR

eReleases and openPR are press release distribution services for small businesses and startups that want news published without an agency. One is built to send each release over a national newswire to journalists. The other is built to publish releases on an indexed portal with German and English sides. eReleases suits founders with a few announcements a year, while openPR suits German speaking companies and agencies that publish regularly.

eReleases
eReleases

by eReleases

No reviews yet

Pricing: Pay per release, no subscription: Buzz Builder $399, Newsmaker $499, PR Pro $699 one-time; add-ons from $150, writing service $300

eReleases is a press release distribution service for small businesses, sending each release over Cision PR Newswire and to journalist lists, paid per release.

9 /16 features Full profile
openPR
openPR

by Einbock

No reviews yet

Pricing: Free submission of 1 release per 30 days on openPR.com; credit packs 49 to 399 euros plus VAT; German tariffs 47 and 97 euros a month

openPR is a press release distribution portal run by German publisher Einbock, with editorial review, Google News delivery and free submission.

10 /16 features Full profile

Feature Comparison

Press Release Distribution Services features side-by-side

eReleases
eReleases 9/16 features
Syndication to news sites and aggregators
Yes
Guaranteed placement on named outlets
No
Distribution to journalist lists
Yes
Industry-targeted distribution
Yes
Geographic targeting by country or state
Yes
Regulatory disclosure distribution
No
Embedded images and video
Yes
Scheduled and embargoed release
No
Editorial review before release
Yes
Pickup and readership reports
Yes
Hyperlinks in release body
Yes
Release translation
No
Pay-per-release pricing
Yes
Permanent hosted release page
No
Release submission API
No
Release sharing to social channels
No
No reviews yet
openPR
openPR 10/16 features
Syndication to news sites and aggregators
Yes
Guaranteed placement on named outlets
No
Distribution to journalist lists
Yes
Industry-targeted distribution
Yes
Geographic targeting by country or state
No
Regulatory disclosure distribution
No
Embedded images and video
Yes
Scheduled and embargoed release
No
Editorial review before release
Yes
Pickup and readership reports
Yes
Hyperlinks in release body
Yes
Release translation
Yes
Pay-per-release pricing
Yes
Permanent hosted release page
Yes
Release submission API
No
Release sharing to social channels
No
No reviews yet

Pricing

eReleases

Pay per release, no subscription: Buzz Builder $399, Newsmaker $499, PR Pro $699 one-time; add-ons from $150, writing service $300

openPR

Free submission of 1 release per 30 days on openPR.com; credit packs 49 to 399 euros plus VAT; German tariffs 47 and 97 euros a month

Which Should You Choose?

Choose eReleases if you want a national wire send for a small business launch or funding round. Choose openPR if you publish news often in German speaking markets or file for several clients. eReleases sells each release on its own, paid once. openPR has a free plan, then paid plans billed monthly or once.

A small business that wants national media attention starts with eReleases. It targets distribution by country or state, so a release can reach the regions a company cares about. Each release also goes out over a recognised national newswire, which gives a launch or funding story solid backing. Releases leave in a morning batch, so the buyer picks the day but not the hour.

Companies that want a lasting web home for their news look to openPR. It hosts each release on a permanent, search-indexed page, so a later search for the company keeps finding it. Each company also gets its own newsroom page inside the archive. When a story needs international placement, teams run openPR beside a wire service rather than relying on the portal alone.

eReleases's users praise quick, simple buying and staff who answer fast. Reviewers also report pickup and reporting after a send over a major newswire. A common complaint is that releases feel expensive for small businesses and extra fees accumulate. openPR's reviewers like how simple it is to use and how friendly support is. They value free publishing and fair value for money. Many say releases reach a wide international audience.

eReleases describes a restaurant industry initiative that sent a press release over the newswire through the service during the pandemic. The initiative grew from a handful of restaurants in one metro area to participants worldwide within a month. A German speaking company that announces a launch needs the English audience too. openPR translates a German release for its English portal.

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