eReleases vs Newswire

Choose eReleases if you want an editor to review your copy before journalists see it. Choose Newswire if you want each release kept on a permanent page that search engines index. Each is paid for per release, and neither asks for a subscription.

A founder with news and no PR agency gets an editor's read of the release before it goes out. eReleases also emails the release to journalists who follow the beat. Links in the body stay live, not only in the boilerplate. The limit for eReleases is language, since the service does not translate and a customer who needs another language brings the translated copy.

Local businesses and startups that write their own announcements are the natural fit for Newswire. Each release stays on a hosted page that search engines index, which gives later campaigns a lasting link. On higher plans a release is also placed on named outlets such as AP News. Companies whose releases are regulatory disclosures need the separate financial service run by the same group.

Buyers of eReleases praise quick, simple ordering and staff who answer by chat or phone. Repeat customers see fair value for the reach. Small businesses find releases expensive as extra fees add up. Newswire's reviewers like the easy submission with templates and helpful editorial staff, and they find prices lower than other wires. Some say results feel underwhelming for the cost, that the price rises with extras, and that rejected releases bring no refund.

eReleases tells of a restaurant initiative that sent its announcement over the wire during the pandemic. Within a month the effort spread from a few local restaurants to a worldwide group. Coverage followed across a large number of media outlets. Newswire describes an online marketing agency that turned to distribution so an engineering client could reach people beyond industry convention attendees. The agency gained outside exposure for that client and for its other priority clients.