Content Marketing Platforms

Semrush vs Surfer

Compare Semrush and Surfer side-by-side. See feature differences and pricing in the Content Marketing Platforms category.

Semrush

by Adobe

0.0 (0)

Pricing: SEO from $117.33/mo billed annually ($139.95 monthly); Social from $20/mo; Local from $30/mo per location; Content $60/mo; Advertising from $99/mo; AI PR from $149/mo; Enterprise on quote

Semrush is Adobe's SEO and marketing platform: rank tracking, site audits, keyword and backlink research, AI search visibility, content, local, social and PR.

8 /19 features Full profile

Most Features

Surfer

by Positive Group

0.0 (0)

Pricing: 7-day Pro trial, card required. Billed yearly, Discovery $49/mo, Standard $99, Pro $182, Peace of Mind $299, AI Search Analytics $158; Enterprise from $999. Sept 2026.

Surfer is an SEO content tool that grades drafts against ranking pages, audits existing content and tracks brand mentions in AI answers.

9 /19 features Full profile

Feature Comparison

Content Marketing Platforms features side-by-side

Feature	Semrush 8/19 features	Surfer 9/19 features
Editorial calendar A calendar of planned and published content across channels.	No	No
Content approval workflows Multi-step review and approval before content publishes.	No	No
Content briefs and templates Structured briefs and reusable templates for each content type.	Yes	Yes
Collaborative editor with comments A shared editor with inline comments and suggestions.	No	Yes
Multi-CMS publishing Publishes finished articles into WordPress, HubSpot, Webflow or another CMS.	No	Yes
Article distribution to social and newsletters Pushes a published article to social accounts and a newsletter in one step.	Yes	No
In-editor SEO checklist Checks target keyword use, headings, links and readability while writing.	Yes	Yes
AI article drafting Drafts long-form articles from an outline or a brief.	Yes	Yes
AI brand voice profiles Trains the AI on your own content so drafts match your voice.	Yes	Yes
Digital asset library A shared library of images, video and documents with tags and rights.	No	No
Content request intake forms Forms that turn requests from other teams into tracked work.	No	No
Task and project boards Tasks, owners, due dates and board or list views for content work.	No	No
Content performance analytics Views, engagement and conversions per piece of content.	No	Yes
Content inventory and audit A catalog of existing content with performance and refresh recommendations.	No	Yes
Custom fields and taxonomy Custom fields, tags and categories on every content item.	No	No
AI content repurposing Turns one article into social posts, scripts or a newsletter.	Yes	No
Plagiarism checking Checks drafts against the web for copied text.	Yes	Yes
Hosted content hub A hosted resource center or blog that publishes straight from the platform.	Yes	No
Freelance writer marketplace Commissions vetted freelance writers inside the platform.	No	No
Overall Rating	0.0 0 reviews	0.0 0 reviews

Semrush 8/19 features

Editorial calendar: No
Content approval workflows: No
Content briefs and templates: Yes
Collaborative editor with comments: No
Multi-CMS publishing: No
Article distribution to social and newsletters: Yes
In-editor SEO checklist: Yes
AI article drafting: Yes
AI brand voice profiles: Yes
Digital asset library: No
Content request intake forms: No
Task and project boards: No
Content performance analytics: No
Content inventory and audit: No
Custom fields and taxonomy: No
AI content repurposing: Yes
Plagiarism checking: Yes
Hosted content hub: Yes
Freelance writer marketplace: No

0.0

(0)

Surfer 9/19 features

Editorial calendar: No
Content approval workflows: No
Content briefs and templates: Yes
Collaborative editor with comments: Yes
Multi-CMS publishing: Yes
Article distribution to social and newsletters: No
In-editor SEO checklist: Yes
AI article drafting: Yes
AI brand voice profiles: Yes
Digital asset library: No
Content request intake forms: No
Task and project boards: No
Content performance analytics: Yes
Content inventory and audit: Yes
Custom fields and taxonomy: No
AI content repurposing: No
Plagiarism checking: Yes
Hosted content hub: No
Freelance writer marketplace: No

0.0

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Pricing

Semrush

SEO from $117.33/mo billed annually ($139.95 monthly); Social from $20/mo; Local from $30/mo per location; Content $60/mo; Advertising from $99/mo; AI PR from $149/mo; Enterprise on quote

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Surfer

7-day Pro trial, card required. Billed yearly, Discovery $49/mo, Standard $99, Pro $182, Peace of Mind $299, AI Search Analytics $158; Enterprise from $999. Sept 2026.

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